audiovisual artist & filmmaker
ciucioflorinda@gmail.com
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Florinda Ciucio (Antwerp, 1993) is a visual artist and filmmaker from Belgium. She graduated from LUCA School of Arts in Brussels as a film director. After directing several short films, she developed a practice in video art and installation work.
Influenced by her background in cinema, she works with fixed frames, darkened spaces, and suspended time. Working with time as a central element, she uses rhythm, repetition, and routine to create slow, attentive moments that highlight the process of looking, listening, and paying attention in an overstimulated visual culture.
Her current research examines our relationship to landscape and technology, creating work that functions both sensorially and critically. Through this, her work engages with landscape as a constructed and mediated space, where technological processes actively shape how reality is seen, understood, and experienced. She uses media such as film footage, CGI, AI, archival video, sound design, photography, and spatial installations.
CV
FLORINDA CIUCIONOTIFICATION
NOTIFICATION
2024, 47’’, sound installation
- studio view at VIAFARINI residency, Milano
DESCRIPTION
“notification” is a sound installation inviting the audience to reflect on their capacity for attention, contemplation and boredom. The sound, an artificially emulated gong, plays every 47 seconds, created by blending and distorting today’s most common phone notification tones.
Researchers observed that in 2004, the average viewing attention span was 2.5 minutes; by 2021, it had diminished to just 47 seconds. The installation acts as a wake-up call, confronting viewers with their own attention span, patience and how their nervous system responds to prolonged stillness.
“notification” is an embodiment of this deteriorating timeframe: as you take a moment to view an element in the room, how long until your mind starts craving the next stimulus?
It also prompts reflection on why the sounds created by tech companies bear striking similarities to ancient gongs, known for their mental stimulation and hypnotic qualities.
Throughout history, gongs were often used also as an alarm for incoming invasion in war; is “notification” now warning us of a threat today?